IP partner Michelle Yee is quoted in Asia IP, discussing the strategies for protecting intellectual property (IP) in the supply chain sector.
Michelle says: “Having strong IP protection over their supply chain technology gives businesses a competitive edge in the market, whether to keep it in-house or license them to third parties and take enforcement action against infringing use where necessary. In the long run, investing in IP protection allows businesses to gain a competitive edge in the market, continue to build their IP portfolio for greater innovation, and give confidence to investors and customers.”
Read the full article here: The key to supply chain innovation | Asia IP
